by Kerry Marchbank | Jun 10, 2018 | Branding, Content Marketing
Did you watch the BAFTAs on Sunday evening? We switched on the moment Sir Lenny Henry approached the stage to receive the special award in recognition of his outstanding contribution to television. Well-deserved in my opinion. His acceptance speech was very moving and...
by Kerry Marchbank | Apr 8, 2018 | Content Marketing, Differentiation, Digital Marketing, Marketing Planning, Marketing Strategy, Messaging Framework, Talent Attraction
What really makes an award winning website and digital marketing campaign? I was ecstatic to learn that one of my marketing programmes won an award, an incredible feat in one of the most competitive industries on the planet, read the news here. I thought I would take...
by Kerry Marchbank | Apr 1, 2016 | Content Marketing
This blog is third in a series that explains the key stages of your marketing journey with zest! Create purposeful, valuable, relevant and consistent content that works for you! Content is fundamental to any marketing strategy. Whether you need to enter new markets,...
